INFOS

„UTC12 Radio“ is a graphic design project made in my winter semester of 2025/2026.

This project was made during my 5th semester graphic design class taught by Thomas Klefisch. We were tasked to create a brand identity for a podcast or radio station.

UTC12 is a radio station that broadcasts music from around the world. In which country there is 12 o'clock noon, the music from this country will be broadcast for the next hour. So if it's 12pm in Germany, german music will be played, but also french music, swedish, moroccann, nigerian and so on. As soon as it turns 13pm, the music switches to music from countries that *then* is 12pm, so ukrainian, egyptian, south african and so on.

This project is a bit different than my other project. It has nothing to do with character design or animation, but good ol' graphic design. To say that I was out of my comfort zone is putting it lightly.
I did have had some difficulty in the beginning, I had trouble to find the Leitmotiv that would connect the whole package together. I had too many colors and no boundaries.
But after I found a color palette, typography and shapes, it actually made it fun to design the branding to this radio station.